Remove EXIF & hidden metadata from your photos.

What your photos quietly carry — and how to leave it out

Every time your phone or camera saves a photo, it tucks a small block of text in alongside the pixels. Most of it is harmless, but some of it pins down where you were standing, what you shot with, and the exact minute you pressed the shutter. That block travels with the file when you email it, upload it, or hand it to someone — and none of it shows up when you look at the picture. This tool takes it out before the photo leaves your hands.

What EXIF data your camera writes into every photo

The technical name for this hidden block is EXIF: a set of tags baked into the file the moment it is saved. A typical photo carries:

• GPS coordinates — the latitude and longitude where the shot was taken, often accurate to within a few metres.
• Device and model — the make, model, and sometimes the serial number of the phone or camera.
• Date and time — the exact moment the photo was captured, down to the second.
• Camera settings — lens, focal length, aperture, shutter speed, ISO, and whether the flash fired.

Photos can also carry XMP and IPTC blocks — editing history, author names, copyright lines, captions — plus any comment an app slipped in. You never see any of it when you open the image, which is exactly why it is so easy to forget it is there.

Why remove EXIF data before you share

The GPS tag is the one that catches people out. A photo posted publicly — a marketplace listing, a forum avatar, a picture attached to a review — can hand a stranger the coordinates of your home, your child's school, or wherever you happened to be. Nobody has to hack anything; they just read the tag that came with the file. Sell a couch, list it with a quick phone snapshot, and the ad now points at your front door. Removing the metadata closes that gap before you hit publish, and it does so without touching anything you can actually see in the image.

Does removing metadata change the image?

No. For JPG and PNG the pixels are copied through byte for byte — the tool cuts out only the metadata segments and leaves the image data untouched. There is no re-compression, so there is no quality loss: the cleaned file looks identical to the original, just smaller by however many bytes the tags took up. That is the opposite of resizing or compressing, which redraw the picture on purpose. If you also want a lighter file, run the result through the compressor as a separate, deliberate step — that is where you trade a little quality for a big drop in size.

What gets removed, and what stays

Out go the tags that describe you and your gear: EXIF (GPS, device, timestamp, camera settings), the XMP and IPTC blocks, embedded comments, and the text chunks tucked into PNGs. What stays is everything the image needs to display correctly — the pixels, of course, plus the ICC colour profile, so your photo keeps the same colours on every screen. The result is a clean copy that opens anywhere and gives nothing away about where or how it was made.

Stripped on your device, never uploaded

This is the one job where uploading would defeat its own purpose — you would be sending the location data to a server in order to delete the location data. So that never happens here. The whole thing runs inside your browser: the photo is read, cleaned, and offered back for download without ever touching the network. Drop a single image or a whole folder, and grab the clean copies one by one or together as a zip. For the full walkthrough — what each tag means and how to check your own files — read how to remove EXIF data from photos.